Strategy & Vision
This article opens ARCHECO's UX Design Course with a systematic walkthrough of the complete design process — from initial problem framing through research, synthesis, ideation, prototyping, testing, and delivery. Not what UX is, but how it's practised.
Execution & Design
The process begins with problem definition — a phase most teams rush through in eagerness to reach solutions. Poorly defined problems produce well-executed answers to the wrong question. Success criteria must be articulated before any research begins.
Impact & Growth
Research and synthesis follow: building genuine understanding of user needs, behaviours, and contexts that serves as the evidence base for every subsequent design decision. Real research consistently reveals that team assumptions about users are partially wrong.
Conclusion
Prototyping and validation clos
